Resources

Online Surveys

Forum Research Online offers advanced market research tools over the Web.

Forum’s online surveys are an inexpensive, fast way of obtaining consumer and business research feedback. They allow quick creative changes with minimum cost and what’s more they provide fast turnaround of responses … these responses are available only 20 minutes after the survey is completed by the respondent.

Online surveys allow you to make fast decisions and they allow online respondents to respond when it is convenient for them. Since, 60 - 70% of North Americans are now wired, there is a tremendous opportunity to tap into a new and cost efficient way of talking to people who want to talk to you.

Companies use us for a variety of reasons:

New Product Development Testing, Concept and Copy Testing and Awareness, Trial and Usage Tracks.
Conjoint and Trade-off Analysis; very popular today with New Product Development Testing.
Key Customer and Needs and Wants Surveys --- Reaching B to B groups that are high cost to interview via telephone; these include wireless, high tech and other important key business sector groups and also hard to reach professional groups such as Lawyers, Teachers, Doctors, Nurses and Engineers.
Web Usability Surveys ---Targeting groups that will provide very fast feedback regarding web site usability.
Customer Satisfaction Surveys --- Offering customers another channel in addition to telephone and mail surveys.
Lastly, as a substitute for mail surveys – Offering timeliness of responses and cost savings versus mail option.

Discover the power of our online tools:

Click here to participate in the Forum Online Demonstration Tool